January is a good time to do some research into what did and did not work for your business in 2018. This will help you to identify some strategies for 2019. Analytics A good project to start with is with a Marketing Audit, here are a few suggestions to get you...
Our social media should be authentic and open to scrutiny – if we are authentic, our audience will see that, if not, of course our audiences will be cynical. A sad story that your community will identify with, is more likely to engage an audience, particularly when...
If you do not use a call to action in your social or digital marketing, you could be missing out on all sorts of opportunities. Make 2019 the year that you include calls to...
You’re invited to a networking breakfast for managers and executives in your sector, would you go? If you did go, would you expect only to meet up with people you already know? Probably not, the purpose of network events is to meet and possibly form...
Can moving your business to the Northern Grampians be as exciting as taking a great holiday? When I was a young child and my mother made my school lunch, she asked the same question every day. ‘Yellow jam or black jam?’ I didn’t like yellow jam much...
