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Category Archives: policies and procedures
Do your staff know how to use social media and maintain a good reputation?
What training do staff need to ensure that your social media strategy will succeed? Of course, they need the mechanics. An understanding of how twitter, facebook, wordpress, or what- ever online resources that you are using work. They will also … Continue reading
Make sure that your on-line presence works for you and not against you!
A website is an important part of any good marketing strategy, but for it to work, you really need a business, marketing or communication plan with goals and objectives. Your plan should include the purpose, objectives and goals of your … Continue reading
An on-line strategy is so much more than SEO….
Most businesses and organisations these days have an on-line presence, and those who don’t risk missing out on all sorts of opportunities. Some of those who do have an online presence are also missing out on those same opportunities. Online … Continue reading